LuLu Exchange launches multi-currency cards on Stitch’s API-first card infrastructure

LuLu Exchange is one of the UAE's most recognized financial services brands, with over 145 branches across the country and a customer base that spans the full spectrum of the UAE's diverse, internationally mobile population. From retail remittances to corporate foreign exchange, the company has built its reputation on making cross-border money movement simple, fast, and trustworthy.

The next frontier was cards. Specifically, a multi-currency card program designed for retail and travel customers: a single card that could hold, manage, and transact across multiple currencies with the kind of seamless experience that today's global traveler expects.

The vision was clear. The infrastructure to deliver it was not.

The challenge

Most card platforms were not designed for true multi-wallet, multi-currency orchestration. They can handle one currency well. They can sometimes handle two. But a program that requires multiple live currency wallets under a single card, with real-time FX switching, configurable limits and fees per currency, and full control over authorization routing and settlement flows, is a different order of complexity entirely.

LuLu Exchange had tried to solve this before. Previous solution attempts fell short, unable to provide the flexibility, control, and configurability the program demanded. The market offered processors. It offered issuing infrastructure. It offered FX providers. What it did not offer was a single partner capable of orchestrating all of it, end-to-end, under one roof.

The result was fragmentation: disconnected touch points across issuing, processors, and settlement infrastructure, with no unified layer to manage the logic sitting between them. For a program operating at LuLu Exchange's retail transaction volumes, that fragmentation was a ceiling on what the product could ever become.

The solution

For LuLu Exchange, that meant bringing every component of the program under one roof. Issuing, processing, the ledger, the FX engine, and reconciliation are all integrated into a single controlled ecosystem. Multiple currency wallets under a single card, real-time balance management, FX switching, and full orchestration across scheme integrations, authorization routing, and settlement flows. And critically, everything from currencies and pricing to transaction limits and wallet hierarchy can be configured and adjusted without rebuilding the underlying infrastructure.

“We were looking for the right partner to support launching our multi currency cards, and Stitch clicked right away. Tech was beyond what market had to offer, they worked closely with our teams, and helped us navigate external stakeholders.” - Joseph Cleetus, Vice President, Business Transformation

The next chapter for LuLu Exchange

The traveler tapping their card in Tokyo does not think about BIN sponsorship or FX routing logic. They just want the payment to work. Delivering that simplicity at scale, across currencies, across borders, and across millions of transactions, is the real achievement behind LuLu Exchange's multi-currency card program.